Designing for sustainability

Wild | 2020

Made from aluminium and post consumer recycled plastic, this Wild case is completely custom designed to be used again and again, significantly reducing the impact consumers are having on the planet. Minimal and intuitive, the case slides apart to remove and insert the refill and the user experience is not compromised by its sustainability factors. Every detail has been carefully considered to achieve a compact and unisex design.

Whilst the case hides the moving parts, the refill is where the real innovation lies. Made entirely of bamboo pulp it is 100% plastic free and filled with Wild’s tried and tested natural deodorant range - including Rose Blush, Coconut Dreams, and Mint Fresh. Once used up, the refill will fully compost within 6 months and biodegrade within 12 months leaving no trace of what it once was. Shipped direct-to-consumer we designed it to be small enough to fit in a UK large letter size saving the customer over £2 per pack in postage.